How it works


Investing


Reward

Crowdfunding wouldn't exist without the power of the crowd, so we want to make pledging on your favourite projects as simple, quick and easy as possible.

Is it right for you?
  • Are you passionate about helping food entrepreneurs thrive?

Make a pledge to receive your rewards and help entrepreneurs who are reshaping the future of food

  • You’re looking to engage with exciting food projects

Your pledge allows you to create a direct relationship with the entrepreneurs you decide to back.

  • You’re foodie keen to try new products

With the whole food revolution we help you find the most exciting new products on the market

Equity

Discover a world of great food and drink-related investment opportunities, invest into businesses you believe in and contribute to their success.

Is it right for you?
  • Are you a sophisticated investor?

In order to make investments, you need to successfully complete our Investment Authorisation Questionnaire. This is intended to show us that you have the professional judgment and understanding to appreciate the risks of investing in private companies.

  • You’re looking to engage with great food businesses

We strive to select some of the most promising food and drinks businesses and introduce them to investors that can provide advice, connections and investment.

  • You are looking to contribute to the success of the companies you decide to invest in:

We look to connect investors who understand the dynamics of this industry and are keen to support the companies they invest in by actively engaging with their business.

Browse projects or companies

It's simple and free to sign up. Once registered get access to all campaigns, ask entrepreneurs questions and support the one you love.

Make a pledge

Choose the amount and securely pay for your rewards via debit card.

Receive rewards

When the campaign close supporters get notified and will receive the rewards they have pledged for when they are due.

Fees

It’s free to make a pledge - no hidden costs or charges.

Browse investment opportunities

It's simple and free to sign up. Once registered get access to all campaigns, ask entrepreneurs questions and invest.

Start investing with secure payments

Choose the amount and securely pay for your investment via debit card or bank transfer.

Seamless online documents processing

When the campaign closes, investors become legal shareholders by signing all legal documentation via our digital signing system. Receive shares certificates and updates online or offline from the company.

Fees

There is 2% fee charged to investors for direct investments in to a company listed on the platform.

 

Raising


Reward

Offer rewards in exchange of the pledges of money received is a great way to validate the market

Reward-based crowdfunding can be a powerful tool to raise funds by:

  1. Leveraging your crowd to activate your brand
  2. Pre-selling your products and recruit new customers
  3. Testing and validating your market
Is it right for you?
  • Are you working on a great food project?

Take the leap and raise the money you need to make the good food happen through the power of Crowdfooding

  • Offer great rewards:

Most people would like to get something for their money especially if it’s delicious food. Same applies for crowdfunding. Don’t be greedy, share the love with your folks and reward them with your best products.

  • Bring your (foodie) crowd:

Get your friends and loved ones to support you early on and ask them to help you bring as many people as possible. Remember it’s like throwing the greatest party.

Equity

Giving your customers and supporters the opportunity to become a shareholders of your company to help you take it to the next level

    Equity-based crowdfunding offers a great tool to raise funds by:

  1. Streamline the investment process
  2. Engage with a community of financiers
  3. Onboard investors who can help you further grow your business
Is it right for you?
  • Happy to onboard new shareholders and share your success with them?

Provide equity stakes of your company in exchange of the investment received


  • Need a cash injection to scale up your business:

Onboard fresh investments and leverage new investors’ connections to help you take your business to the next level


  • Show traction of your business growth:

Provide strong evidence (e.g revenue) of your business growth can help convincing investors that is worth investing in your company

CREATE YOUR CAMPAIGN

Create your campaign and apply for review.

CREATE YOUR CAMPAIGN*

We look for high-quality companies with great teams throughout the food and beverage landscape. Please note that your application will be reviewed by our Investment Committee and we will get in touch with selected companies only.

RUN YOUR PRE-CAMPAIGN

Via pre-campaign we help you validate whether crowdfunding is a suitable option for you by allowing prospective backers to pre-order their rewards by collecting their email addresses..

RUN YOUR PRE-CAMPAIGN

Once your company passes our vetting process we require comprehensive material on the enterprise and a short video pitch in order to commence the fundraising campaign. Via pre-campaign we help you validate whether crowdfunding is a suitable option for you by collecting expression of interest from investors before officially kicking-off your campaign.

PROMOTE YOUR CAMPAIGN & RAISE CAPITAL

We assist you setting up the whole campaign with an achievable funding target. Sharing your campaign with your network, and asking them to share it with their network, is essential for you to succeed. If your target is reached before your campaign expires, you will receive the investment..

PROMOTE YOUR CAMPAIGN & RAISE CAPITAL

We assist you setting up the whole campaign with an achievable funding target. Sharing your campaign with your network, and asking them to share it with their network, is essential for you to succeed. If your target is reached before your campaign expires, you will receive the investment.

FEES

Our fees are 5% of any funds received + payment fees* *Stripe charges 1.4% + 20p per pledge for UK issued cards (Visa, Mastercard and American Express) and 2.9% + 20p per pledge for non-UK issued cards.

FEES

Our completion fees are £2,000 - This fee covers administrative work undertaken on completing a campaign, including the execution of shareholder agreements, payment processing.

*Before submitting your application please make sure that you meet the criteria below. In that case, we look forward to seeing your application soon:

  1. The nature of your business does relate to food and beverages and is NOT any of the following: gambling and betting, e-cigarettes, anything of a sexual nature, property development or film making/theatrical productions.
  2. Registered UK Limited company (not an LLP or Sole Trader)
  3. Eligible for EIS or SEIS Tax Relief (find out from HMRC early if you qualify for EIS or SEIS). We strongly encourage companies to qualify for it as tax relief is important for investors.